What fees do platforms charge to sell digital products?

Updated

Four kinds of fee

Selling a digital product can cost you four separate fees: a platform cut taken from each sale, a card processing fee taken by the payment network, a monthly subscription on some platforms, and extras for payouts, currency conversion or add-on apps. To know what you keep, subtract all four, not just the first.

Comparison articles usually mention only the platform cut. The other three are where the money quietly goes.

Processing is unavoidable

Every card payment costs something, everywhere, on every platform. Nobody absorbs it.

It is normally a percentage plus a small fixed amount, which is why very cheap products lose a large share to fees.

Work out your own number

Take your price. Subtract the platform cut, then the processing fee, then a share of any monthly subscription.

Do it for your best month and your worst month. The worst month is where flat monthly fees hurt.

Do not chase the lowest rate

The gap between platforms is a few percent of your revenue. The gap between selling and not selling is all of it.

Pick a workable option and spend the saved time on the product instead.

FAQ

Questions, answered straight.

Where can I sell digital products with no fee?
Nowhere entirely. Card processing always costs something. Platforms advertised as free usually charge a monthly subscription or take a larger cut at checkout instead.
Which platform has the lowest fees?
It depends on your volume. A per-sale cut is cheaper when you sell little; a monthly subscription is cheaper once you sell a lot. Do the sum for your own numbers.
Why do cheap products lose more to fees?
The fixed part of a processing fee is the same on a small sale as on a large one. On low-priced items it eats a large share of the money.
Can I pass fees on to the buyer?
Do not add them at checkout. Build them into the price, so the first number the buyer sees is the number they pay.
Do platforms charge for payouts?
Some do, especially for instant transfers or payouts abroad. It is the fee people forget, because it lands after the sale rather than during it.
Do free platforms really cost nothing?
They cost something somewhere — a larger cut, a payout fee, forced branding, or a limit you pay to remove. Read the pricing page rather than the headline.

Sell it inside your Whop.

MKKT adds a store to your community. Upload the file, set a price, share one link.