Linktree vs Stan Store: which is better?

Updated

The short answer

Both can now take a payment on the page. Linktree ships native commerce, including digital downloads with a checkout, on its free plan, and charges a share of each sale that shrinks as you move up its paid tiers. Stan Store is a paid subscription first and is built around selling, with deeper product and funnel tools. The choice is cost shape against checkout depth.

So the question is no longer "which one can sell". It is which cost shape and which depth of selling tool fit what you actually do.

When Linktree fits

Most of your page is signposting — a podcast, a channel, a newsletter — and selling is the smaller job. You get the link page you were going to use anyway, plus a checkout, without a monthly bill.

It is also the lighter option when you sell rarely. A share of a few sales a month costs less than a subscription that runs whether you sell or not.

When Stan Store fits

Selling is the main job of the page. Stan Store is built for creators who sell most days: courses, coaching slots, bundles and upsells sit closer to the front, and the subscription stops feeling expensive once the per-sale share on a free tier elsewhere would cost more.

Run the arithmetic on your own volume. A flat monthly fee beats a percentage above a certain number of sales, and loses below it.

The third option people miss

Link straight to your product catalogue page on whatever storefront you sell through, and skip the bio-link tool entirely. A storefront usually has deeper product, file-delivery and refund tools than either of these.

If you sell one or two things, a link list is a step you do not need.

FAQ

Questions, answered straight.

Is Linktree or Stan Store better?
Neither is better outright, and both take a payment on the page now. Linktree costs nothing monthly and takes a bigger share of each sale; Stan Store charges monthly and is built around selling. Volume decides it.
Does Linktree charge per sale?
Yes. The share is largest on the free plan and smallest on the top tier, with card processing on top either way. Check the current rates before you build on it.
Can you sell digital products on Linktree?
Yes. Linktree has native commerce, including digital downloads with a checkout, and it works on the free plan. The per-sale share is highest on free and falls on the paid tiers, so check the current rates before you build on it.
How much does a link-in-bio store cost?
Some charge a monthly subscription, some take a share of each sale, and several do both. A free tier usually means a larger per-sale share, so compare on your real volume, not on the headline.
Do I even need a link-in-bio tool?
Only if you have several destinations. With one or two products, link straight to the product page and remove a click.

Sell it inside your Whop.

MKKT adds a store to your community. Upload the file, set a price, share one link.