What type of ebook sells the most?

Updated

Volume and price point in opposite directions

Romance, thrillers and other genre fiction sell in the largest numbers, because readers finish one book and immediately want another. Practical non-fiction sells fewer copies at much higher prices, because it solves a problem the reader is already paying for. Which suits you depends on whether you want volume or margin.

Both are real businesses. They are just not the same business.

Why genre fiction moves in volume

Fiction readers are habitual. A reader who likes your book will read the next one, so the value sits in a series rather than a title.

That also means a single book rarely earns much. The maths only works once there are several.

Why practical non-fiction earns more per copy

A guide that helps somebody get hired, price their work or pass an exam is compared against the cost of not solving that problem.

The narrower the reader, the higher the price it supports. "For freelance translators chasing late invoices" outprices "a guide to business".

Pick the one you can prove

Write in the area where you have something a reader cannot get from a search engine: your own results, your own data, your own examples.

Demand matters less than being the obvious person to answer that particular question.

FAQ

Questions, answered straight.

What type of ebook sells the most?
Genre fiction sells the most copies, especially romance and thrillers. Practical non-fiction sells fewer copies at much higher prices per book.
What ebooks are in high demand?
Series fiction with loyal readers, and practical guides tied to money, work or health. Both have buyers who are already looking.
Is fiction or non-fiction more profitable?
Non-fiction usually earns more per copy; fiction earns more from repeat readers across a series. The better answer is whichever you can keep producing.
Do short ebooks sell better than long ones?
Short and specific usually wins. Buyers pay for a problem solved, and length reads as a cost to them rather than a benefit.
Which ebook topics are crowded?
General self-improvement, making money online, and anything a free blog post already covers. Narrow professional topics have far fewer sellers.
How many books do I need to sell to make a living?
It depends entirely on your price and what you keep per copy. Work out your own break-even rather than trusting anyone else’s number.

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