How do I sell an ebook on Whop?

Updated

The short answer

To sell an ebook on Whop, export it as a PDF, install a store app on your community, upload the file, write a short page saying who it is for, and set a price. Whop collects the payment, and the buyer downloads the file from the store app inside your community straight afterwards.

Get the file right first

PDF is the safe choice. It looks the same on every device and nobody has to install anything to read it.

Add an ePub version if you want people reading on a Kindle or a phone. It is a small extra step and it removes a common complaint.

Put it in a store app

Whop takes the payment, but the file needs a home and the buyer needs a link. A store app handles both.

With MKKT installed, you upload the ebook, write a short page about who it is for, set a price, and publish. Once a buyer pays, the download waits for them on the product page inside your community.

Price it for your own audience

An ebook sold to a community that already trusts you can carry a higher price than the same file sold cold to strangers.

Start at a price you would pay yourself. You can raise it later; dropping it after a launch annoys the people who bought early.

Write the page like a person

Say who it is for, what problem it solves, and how long it is. Three lines beats three paragraphs.

Show one real page from inside the book. People buy what they can see.

FAQ

Questions, answered straight.

What format should the ebook be?
PDF as the main file, because it looks the same on every device. Add an ePub if your readers use a Kindle or read on a phone.
How long should the ebook be?
Long enough to solve the problem and no longer. A tight forty pages that works beats two hundred that wander.
Can I stop buyers sharing the file?
Not completely, and heavy protection annoys honest buyers. Put your name in the file, keep improving it, and treat a little sharing as advertising.
Should I give the ebook away instead?
A free ebook is a good way to grow a list, not a product. Pick one job for it, because the same file rarely does both well.
Can I update the ebook after people buy it?
Yes, if your store app supports replacing the file. Upload the new version and tell your buyers. It is one of the best reasons for them to buy from you again.
Should I also put it on Amazon?
You can. Amazon gets you strangers and takes a large share. Selling direct gets you a higher cut and the buyer’s email. Many people do both.

Sell it inside your Whop.

MKKT adds a store to your community. Upload the file, set a price, share one link.