How do I promote my Whop?

Updated

The short answer

To promote your Whop, share helpful content on social media and turn happy customers into affiliates. You can also use the Content Rewards app to pay creators for posting short video clips. Set up promo codes in your dashboard to give discounts, and share direct checkout links to make buying fast and simple.

Turn your buyers into affiliates

Every whop includes an affiliate program from day one. You decide the reward you want to pay per sale. When customers enjoy your community, course, or digital files, invite them to share their own link. Whop tracks each visit and sends payout money to your partners when someone buys.

Word of mouth is powerful because people trust friends more than ads. Your current members are your best fans. Give them images and simple text they can post online. This helps them bring you new buyers with very little extra effort.

Pay video creators with Content Rewards

Whop lets you add apps to your shop, and Content Rewards is made for promotion. It helps you run clipping campaigns. Other creators take interesting parts of your videos or audio, edit them into short clips, and post them on social channels.

You set your budget and pay creators based on the views their clips collect. This spreads your shop across the internet much faster than posting alone. You get attention from new audiences while creators get paid for their work.

Create promo codes and free trials

Discounts can convince people who are not sure yet. In your Whop dashboard, go to Marketing and click Promo codes. Tap Create to start. You can choose a set amount off or a discount off the total, pick how long it lasts, and add an expiration date.

Whop lets you choose who can use each code, such as only new customers or past members who left. If you sell a recurring subscription, you can also offer a free trial. You turn that on under the Advanced options in your plan settings.

How Whop compares to other creator platforms

Different platforms give you different ways to get discovered. On Gumroad, you can get sales through Gumroad Discover, its marketplace, but it takes a much larger cut on those sales. Gumroad also charges fees on direct sales; check their pricing page for current numbers.

Other tools like Stan Store or Beacons focus on link-in-bio pages where you bring your own audience. Whop has no monthly platform fee; you pay processing fees per sale and payout fees depending on how you withdraw funds. Check their pricing page for current numbers.

Make buying easy with simple checkout links

The easier it is to buy, the more sales you make. You can copy a direct checkout link from Whop and paste it in your social media bio or messages. You can also embed the checkout directly into your own website using a script tag or a React component.

If you sell digital downloads, you can also add the MKKT app to your whop. It lets you upload a file, set a price or make it free, and get a direct store link. Buyers can purchase and download your file right away without needing a Whop account.

FAQ

Questions, answered straight.

Does Whop have an affiliate program?
Yes. Every whop has an affiliate program turned on by default. You choose the commission you want to pay, and affiliates get custom links to track their sales.
How do I create a promo code on Whop?
Go to your dashboard, open Marketing, and click Promo codes. Click Create, choose your discount type, pick who can use the code, and set an expiration date.
Can I offer a free trial on Whop?
Yes, but only on recurring subscription plans. Open your plan in your dashboard, look under Advanced options, and enter the number of free trial days you want to give.
What payment methods does Whop support?
Buyers can pay using credit cards, Apple Pay, PayPal, Cash App, bank transfers, and crypto like Bitcoin. Whop also supports buy-now-pay-later services for sellers who qualify.

Sell it inside your Whop.

MKKT adds a store to your community. Upload the file, set a price, share one link.